While look on Etsy I came accros multiple types of oils and soaps that I’m interested in selling however I don’t know how to make them myself. I saw a lady selling a loaf and asked her if she’d be okay with me selling it as my own brand, she hasn’t replied yet. But her soap is very unique I’ve only seen a few people make it, so it’s kind of easy to recognize if you know what to look for. What do y’all think? I kind of want to start my own business using what she’s selling
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Not something I do, personally. But I have people on three different continents buying my products and re-selling them. I don’t care, so long as I get the money I want out of them.
At my business we make and design just this kind of product for ‘private label’ or what you’d call store brands. Its the smartest way to start selling online. Get yourself a good co-manufacturer and build your brand safely.
This is the exact strategy that Native deodorant used. They bought the deodorant from an Etsy seller, rebranded it and sold it mass market. When the lady couldn’t keep up with demand, they made a deal with her to buy her formula. Ultimately they exited for 100M after a few years.
Wowwww. I never knew that😭 omg I’ll definitely look into this thanks for sharing!
She won’t reply. You asked to sell her soap under your brand, why would she want her soap to be known under a different brand? You need to ask if you can sell her soap at your shop (which would probably sell other soap or what have you). Not rebrand an item.
Hello, thank you for your comment. She actually did reply to me. She’s okay with it
No, white labeling is a totally valid way of reselling but usually the person wanting to sell would need to provide some proof they could actually move the product.
That’s true!
That’s quite interesting, I just looked it up and it appears to be common practice. I personally don’t see the point but none the less I was mistaken
What OP is referring to is white-label. It’s very common practice. We do a pretty substantial white-label and private-label business. Typically it’s actual manufacturers doing it and not small makers, but at the end of the day businesses need to eat and grow, and this is one of the many ways.
I assume the manufacturers sell to many different retailers/outlets?
They do, but there’s also a good chance this small soaper also wholesales to numerous other retailers under her brand already. Sometimes it’s just about needing to get out of your ego’s way, and not every maker is at that point. At the start, and many makers 5 or 10 years in are still “at the start”, it’s impossible tp fathom someone else taking credit for your work or someone putting different branding on it. The only differences between someone like her and a “manufacturer”, is maybe the sophistication of thr operation and the headspace.
Because of larger consistent orders that bring in reoccurring revenue without marketing costs
lol its called arbitrage and whitelabeling
To find out how to make them yourself check out Royalty Soaps on YouTube. Great tutorials. Or ask if the other places to sell to you on a wholesale rate.
Thank you very much! The reason why I’m interested with going with the person is person I’ve used their products, my friends have used it as well it really does work.