Like it or not, it’s always going to be a dead end job for your staff. So, start with understanding that people already don’t want to be there and that no one is going to care about your revenue or production more than you or as much as you because they don’t reap as much of the rewards. Try being as upfront as possible about expectations from the very beginning of hiring new people and try being as empathetic as possible toward your staff.

Speaking of rewards, try to disperse as much of any revenue/production increases to the staff as possible.

Don’t require 100% when 80% will suffice. Enable staff to have as much input in their own work as possible and allow as much “democratic” input as possible when making decisions. Don’t make changes for change’s sake. If something is working, leave it alone. Too many small business owners are unnecessarily rigid, which just makes working there even less desirable than it already is.

Start with the premise that work sucks and 99.9% of people don’t want to be working for you instead of thinking that your business is the end all/be all and the little dead end jobs you have are supposed to be wonderful.