Wouldn’t that be literally anything that doesn’t go obsolete? Inflation.

My uncles home exterior contracting business when written as a url has the word “sex” in it. When you make the first word before exterior plural.

My brother did something similar with just using his full name and middle initial (s). When together, it basically Said “Steve s Johnson”. which if you have a 12 year Olds brain, his business name is literally referring to his own reproductive organ… just saying, might as well have called his business “Steve’s Penis”.

Be careful with finding support in other places. If the people closest to you don’t think you are on the right path, they could very well be right. As well as those who aren’t close, don’t know the specifics like the close ones do. Meaning their encouragement could be dangerous.

My advice is to listen to the reasons he is objecting. Be ultra careful to avoid involving emotion and look at it from a black and white perspective. Is there merit to his objections?

Then, I would start reading business books. Probably start with “The Lean Startup”. Because if you are stressing about the picture already, that is a very bad sign. Makes me Lean more towards this likely isn’t a good idea to proceed.

Don’t look for validation or support elsewhere. If you don’t have your husband’s, it’s not going to succeed. It just isn’t. And you absolutely need him to be on board if you want to succeed. Entrepreneurship is about personal sacrifice. Which includes family sacrifice. It almost always strains relationships and always requires your family to pick up the slack while you work. Doesn’t sound like that would happen.

Have a heart to heart. Is it the business he doesn’t like? Is it that he doesn’t think you can do it? What exactly is it. Then work together to figure out what the two of you can do together that he would be on board with. If it really is you, then you need to read up and show him you do have it in you. Or, start way way way smaller, in a more Lean way.

I deal with this all the time as an importer for hire.

My best clients are those who sell the most. They get it. Price is king. The percent of people who care about quality is low. The percent of those people who say that makes a difference in their purchasing is also low. The percent of those people who actually purchase the higher quality is also low.

Those very very few that do pay for quality, you have to match your branding to the same high quality, same with customer service. Which are expensive. Which means you must have a higher margin to cover it. If not, then you aren’t matching the quality, or your final margin is actually lower than the other competitors. Regardless, you are fighting for a very small market share. High end products are a hard business to be in.

Almost always better to be more efficient with your supply chain and process. And to look for ways to cut pennies so you can sell for less than anyone else. For more opportunity there.

Of course there are exceptions, but they are rare.

A comment about Adderall got the most responses in this post, who would have thunk it?

Get in front of potential customers? $0.

I don’t trust for a second that any of whoever you would get in front of, would turn into an actual sale for any hope of an ROI.

If you believe otherwise, put your money where your mouth is and instead charge a commission on the sales you bring. Then, your cut could be thousands, tens of thousands if you found the right customer. And all you have to do is what you already said you would.

Don’t operate that way? Why not, don’t believe in your own service? Why should I?

The family business growing up was small engine and party rental.

My sister eventually started her own party rental business year later. And my cousins work for another party rental business.

Very hard to be successful. You need a lot of capital, and it takes a lot of time. Forget having weekends, you are working. Period. And not very profitable. If you are a solo person just getting some items to rent, not going to work.

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One thing I used to do is rent out my camper. Actually worked really well. More than paid for itself, two, maybe three times over. But it’s become very competitive these days as a ton of people do the same now. So a lot harder to get renters. But I have really enjoyed meeting the people and just being involved with people’s fun time.

What am I missing here?

You made a subscription model for building logos? Something someone generally only needs once? Why would anyone pay a monthly subscription to create their logo?

Let alone the many free options. And otherwise the extremely crowded market of logo creation for pennies.

What am I missing here? What is the use case you were expecting?