Generally speaking, what are the best options for marketing on a small budget - specifically marketing for SAAS / Digital Products?

Pay per click and other advertising options often require substantial investment to see decent returns. What are people’s experiences with low budget options such as blogging, viral marketing, social media growth…?

I understand there are no miracles and that ‘low budget’ plus ‘no work’ equals ‘no results’. But if long term success is the goal, what strategies offer the best bang for buck?

Thanks!

  • wildcard_71@alien.topBEnglish
    1·
    10 months ago

    It entirely depends on your target. Understanding who you’re trying to talk to will reveal where you should stack your chips. You also want to maximize face-to-face engagements. There’s so much noise right now, cutting through with a disintegrated campaign is going to be challenging, unless you’re able to have personal experiences that are relevant and valued.