Its too vague. It can yield 1 dollar to 50k+ dollar per lead. Defends on quality, how did you sourced the lead, how motivated are they? Nichefy it.

For example: for a 1000+ company .csv-file i would pay 10 usd. Because you can buy these everywhere. Are they active opt-in at a highly specialised problem/article with a couple of recurring contact points? In the second instance, they could be worth 10k+ USD.

Good luck.

This really depends… Here’s my 2 cents (Co-Founder of a Recruitment firm for SaaS GTM teams);

In the end, the value will be decided by:

(Perceived value * confidence in achieving said value)/(time it takes to get there * effort it takes to get there)

Perceived value: depends on the LTV of your target market, will they earn €100 or €100.000 for every closed deal? needless to say, this will impact the value immensely. How many of those 1000 leads do we expect to close?

Confidence: “1000 quality leads” sounds to good to be true. Do you have a track record? Quality leads, what does that mean? Does quality refer to the accuracy of the data (ex phone number, email etc)? Does it refer to there being an intend shown by the leads to buy a certain product?.. You get the point.

Time it takes to get there: Again, depends on the market you’re in. How long will it take to get from lead to deal. Btw, just to make sure we’re on the same page, what you’re selling aren’t 1000 leads, you’re selling the revenue/ deals/ profit created by those leads.

Effort: market… + what type of list it is. Let’s say they showed intent to buy a certain product, than effort would be lower.

Hope this helps?

way too many for me, for one of my businesses and then for another it may work but
a) what market,
b) define quality lead.

Well, I only pay for leads that convert, but I have a very good conversion rate. I specialize in helping startups develop awesome SaaS products and MVPs. If someone is interested in working on lead generation for me, let me know. If you are good, you can make a fortune, I offer 20% as a commission :)

Around €20.000,-

Example i have a garden buisnis which focuses mostly on cleaning driveways

Its not always easy to find clients if you are lucky around 1/20 people you ring the door i would consider to be a quality lead so you do the math how many doors i have to ring for that many good leads

I’d pay you $5 per lead for the first 100 just to see if they were any good and $15 for every lead after that. And a 5% commission ($100) on anyone that we close to keep you motivated in sending me good quality leads