Any advice for me on how to start up a body care business? To start i’m a 25 F and one of my biggest dreams and passion of mine is to create and grow a body care business and sell products such as scrubs, lotions, oils, perfumes, body washes and make it all from scratch.I have a name already in mind, a logo, and the look for the product. Also, I already bought a few samples to create a body butter, and the few people I let sample really liked it. I have no experience in selling, creating, or running a business and I really want to learn but have no clue where to start. Any advice? I was listening to some podcasts and even signed up to a couple of websites where they provide a “how to guide” and all that extra stuff. I’ve read into it but I just don’t really know where to start even with all that in mind and I don’t want to overwhelm myself with too much info either even though I think I already did that once or twice already. I would really like some solid advice to where I can start grounding my feet somewhere and take off. Anything helps! :-))))))
Get your branding right from the beginning - it will drastically help build trustworthiness, recognition and drive your products online.
Have a professional look over (and probably rework) your existing logo; develop brand guidelines and stick to them - this will help you push a consistent message on every platform.
Invest in your packaging - when deciding to buy a product customers look first at the packaging and brand, and then the benefits of the item. You first need to catch their attention and stand out on the shelf.
^ This. Branding is the difference between a $2 body scrub and a $42 body scrub.
I love this idea, though is there maybe a website or a platform I can speak to about looking over my logo and what I have so far? I feel like this is probably where I need to start at since I already have the logo and the idea down for the most part.