Hi everyone! Just shooting my shot here!
As a commercial cleaning business owner I’ve come to learn that when I go canvassing at different businesses (dental offices, medical centres, restaurants, gyms) it’s about selling myself as an individual not only my business. Owners tend to gravitate towards confidence, smiles, and the ability to relate to them and that’s what I try and present when I manage to speak with them. I always let them know that I’m not the kind of owner that just sends people to do the job, I myself get involved and do the cleaning too to set the standard high for my employees. I let them know that I’m all about communication and even offer a first time cleaning discount. I leave them with my business card and flyers and let them know that I’m only a phone call away.
As a business owner, if someone like me were to walk into your business, how receptive would you be? What are things you look for in a sales pitch? What can I do to convince you to go with me and not the competition?
Any advice would be greatly appreciated. I thank you so much for your time!
Professionalism is key. Dress professional. Have a professional brand image (business card, website, brochure, etc). Speak professional.
I would refrain from saying as the owner you do the cleaning - I think this may help a little…but if you have a growth mindset you will eventually need employees and wont be able to do the cleaning yourself.
Also - discounts seem like a good idea but when it comes to annual commercial contracts its really just smoke and mirrors. And anyways, the clients you want aren’t the clients who are going to hire you just because you are the cheapest.