Yeah its a big issue which is why I don’t some people’s oh no one is ever going to know mentality. Sure the larger the company you work, the better your chances are. But if you work for a smaller company, it’s more of a when not if kind of situation.
I actually know someone who moved to a new state, got caught 7 months later and was fired. Over a few drinks I listened to him bitch about how it was bs, it’s illegal for the company to fire him, he’s going to sue, how a coworker must of snitched on him cause it’s impossible for the company to know where he’s working from, so on and so on. He just ignored me when I tried to explain that the state likely sent a letter asking why they weren’t getting paid and of course his company got angry after finding out they’ve been paying the wrong state for 7+ months.
That’s a really good solution several reasons.
It’s adds value to the blog/newsletter/brand, helps increase reader loyalty, % of new readers could increase due to word of mouth, and it helps refine your tester target market.
Depending on what their tester criteria is, this could help eliminate a lot of the work and uncertainty. Mainly because it could increase the chances of finding people that will take it seriously and provide good feedback.
I’m definitely going to borrow this idea