Your thoughts basically can be summed up as “we released an app and users don’t get it. Sounds like it is time to give up.”
How badly do you want this? If you are unable to handle failure I’d get out now. If you are ready to dig deep, then failure should be welcomed and honestly feel like a home run at times. I’ll explain. Failure is the only path to success. The more you fail, the closer you are to making a masterpiece.
Based on what you said, you have many issues. Users don’t get the product. And they aren’t even discovering the good bits. Did you user test? Sounds like you need to go back to the drawing board, but first you need to user test and identify exactly what needs to be addressed. Otherwise you could be fixing XYZ when users didn’t even understand ABC to begin with.
With that attitude, yes.
Your thoughts basically can be summed up as “we released an app and users don’t get it. Sounds like it is time to give up.”
How badly do you want this? If you are unable to handle failure I’d get out now. If you are ready to dig deep, then failure should be welcomed and honestly feel like a home run at times. I’ll explain. Failure is the only path to success. The more you fail, the closer you are to making a masterpiece.
Based on what you said, you have many issues. Users don’t get the product. And they aren’t even discovering the good bits. Did you user test? Sounds like you need to go back to the drawing board, but first you need to user test and identify exactly what needs to be addressed. Otherwise you could be fixing XYZ when users didn’t even understand ABC to begin with.