What’s the end game if I “win?” Does 250 brain steps = my brain is healthier and I will be able to (hopefully) remember where I put my keys in the morning? Like when I close my Apple rings I know I’ve met my exercise goals I’ve set for myself and that I am one more day (or 11,000 steps) closer to my end goal of losing 1 pound this week. Does that make sense? I would be more motivated to know that there was a “prize” at the end.

Try manually onboarding clients and doing a lot of the work for them manually. Instead of having them watch a video or read something have a video call with them walking them through it. It seems kind of backward but during the MVP stage is really the time to be doing a lot of the work manually so you can be in the weeds of the product and get to know the clients, so they feel connected to you and your product.

Think about it from their perspective – you are a business and potentially about to drop thousands of dollars solving this business problem and you’re approached by this young tech genius who says he can solve your problem so now you’re going through an impersonal automated process with links and videos vs the young tech genius CEO personally walked you through onboarding and was there to answer your questions. which one would you prefer as a potential customer?

Without much context into what the product is, I’ll speak generally. If it’s a consumer product then I think it would be a good idea to get your product in front of as many people as possible starting with those around you - family and friends. Are they target users of your product? Social media is also big. Create a tik tok account, instagram account, facebook, etc. post youtube videos explaining how to use the product and recycle them to all other socials. if it’s more of a utility (i.e. soap, dishwasher pods), then selling through amazon might be the best bet. good luck!

Thanks!

LOL