Organic socials on practically everything except TikTok is a major waste of time in 2023. I manage paid and organic socials for a couple dental clinics and content I post on TikTok for clients organically gets 200k-1M+ views with tons of engagement. Those same posts get a few thousand impressions at most on FB and IG.
If you want to drive customers to your location in a short timeframe, your best bet is running ads. If done right, you’ll eventually get to a point you’ll have to turn away walk-ins cause of how packed your schedule is.
Organic socials on practically everything except TikTok is a major waste of time in 2023. I manage paid and organic socials for a couple dental clinics and content I post on TikTok for clients organically gets 200k-1M+ views with tons of engagement. Those same posts get a few thousand impressions at most on FB and IG.
If you want to drive customers to your location in a short timeframe, your best bet is running ads. If done right, you’ll eventually get to a point you’ll have to turn away walk-ins cause of how packed your schedule is.