Thank you for your advice. I might try not changing prices when we release this platform. I thought that when you allow customer to do it themselves (self service) they should pay less.

Thank you for your very informative message. Our current situation right now as a software dev company is that we have few large projects (4 to 8 weeks) that are hard to close but gives a large margin while our event services (which takes around 12 projects to compare) are recurring and only takes us 3 to 4 days to do and execute.

I would like to focus on event services as it would be easier for us to market and find sales and we already have alot of projects as proof.

As a software company we’ve been thinking of a product that we can sell while also doing services for event agencies. I think we’ve been looking the wrong way due to financial pressures so now I’m looking on how we can doit to our existing services and customers.

We found a niche, we already have repeat customers, we just need to find a way to reduce developer time and increase to more sales.

We’ve already been a Tech Enabled service from the very start. We’ve already built a platform for Events but we’re the one using it for the clients while also providing customized frontend and flow. But this requires developer time for every project we handle and the margins are small due to us being on optional part time of the event/program.

We would like to flip this out the other way and let them use it. But there’s a lot we need to build for that.