Hello everyone, at the moment I own an agency and I work with social media and ads cretives all day. I do everything alone and more and this part of my day is being more and more boring even that I using chatgpt and some canva automation to help me with it, still looks like it takes a lot from my day and takes out the energy that I should be spending in more important part of the company such as operational and analytical.
At the same time I’m still in the beggining so I can’t get more people on my team. Do you know any platform that could help me at the moment? Can’t be too expensive or need a lot of work, I’m looking for something that could help me mostly with the creatives and copy.
I’d love to learn how to use AI more for my agency. We basically outsource the revenue function for b2b tech companies.
“AI” is overused, but here’s how we use technology to be efficient, some “AI”, some just common sense and automation.
Research & content: GPT4 premium helps with lists, company research, industry research, meeting prep, blogs, editing work, etc
Financial: I’ll copy/paste excel data in and ask GPT4 to crunch #s
CRMs & automations: organize and track while avoiding data entry
Insights & targeting: I cook up crafty ways to garner intent and interest so reply rates are really high and so discoveries take less effort to get.
Data: we harvest our own data bottom up to be > efficient and to create insights we can sell.
Tbh automation and data are more lucrative for me than AI right now. AI creates a lot of noise too, like mass applicants for work and for projects (noise). The fat created is almost a gift because we cut through that by going more hardcore on quality and premium solutions.
Revenue has never been more achievable than today, I’m finding.