E.g. Referrals, website, business card, physical store organic traffic, etc

  • Honest-Height-6802@alien.topB
    link
    fedilink
    English
    arrow-up
    1
    ·
    10 months ago

    I found two nieches with ultra high demand so I don’t care about finding customers. But I’m not going to share it, If I will tell you everyone will start doing it.

  • datawazo@alien.topB
    link
    fedilink
    English
    arrow-up
    1
    ·
    10 months ago

    Data Strategy consulting business and most are through Twitter and LinkedIn content and PR.

    We put out content that focuses on local topic du jour which get good traction in the community and have often lead to news and radio slots.

    • MordyOfTheMooMoo@alien.topOPB
      link
      fedilink
      English
      arrow-up
      1
      ·
      10 months ago

      Yeah, agreed with the other commenter. That’s pretty interesting. I never figured out how people decide on the ‘topic du jour’.

  • Notioned_Consulting@alien.topB
    link
    fedilink
    English
    arrow-up
    1
    ·
    10 months ago

    I am in still launching my first product (a Notion 1-on-1 coaching package) and I’ve been helping people in the Notion subreddit, and messaging them after I’ve helped them asking if they’d like to do the course for free so I can get testimonials and referrals. It’s helping me iron out the bugs in my customer experience workflow too.

    It’s very slow going, but I’m getting a few signups. It’s slow going, but the engagement rate is extremely high!

  • jameschowler321@alien.topB
    link
    fedilink
    English
    arrow-up
    1
    ·
    10 months ago

    Physical therapy company. Most clients from PPC ads and SEO. Book online via our website. Growing number or referrals from previous clients as business gets older.

    • MordyOfTheMooMoo@alien.topOPB
      link
      fedilink
      English
      arrow-up
      1
      ·
      10 months ago

      Thanks for the response. I always hear mixed things about PPC ads in particular. I’m trying to decide if it’s right for me.

  • j_house_@alien.topB
    link
    fedilink
    English
    arrow-up
    1
    ·
    10 months ago

    Our newest sources of business come from government bids. It’s great to have agencies required to purchase from you. No larketing whatsoever.

  • Remote_Orb@alien.topB
    link
    fedilink
    English
    arrow-up
    1
    ·
    10 months ago

    While I don’t believe there is one universal “best” way to acquire customers, some of it will come down to the type of business. What is your Customer Lifetime Value?

    All of these CAN work:

    • Content marketing: blogging, YouTube, podcasting
    • SEO
    • Paid acquisition: Adwords, Meta ads, etc.
    • Conferences
    • Referrals and affiliates
    • Partnerships and Integrations (especially for software)
    • M&A - just buy your competitors

    Some of these will be cost prohibitive if you have a lower priced product, or a lower LTV, so you’ll want to filter the list with that in mind.

    But generally I’ve found that most any company can grow in almost any customer acquisition channel, the challenge is sticking with ONE of them long enough to make it work. We as founders love the shiny object and want to go try something new when things get hard…but the successful companies all know that sticking with something until it works is the real key.

  • MoreSecond@alien.topB
    link
    fedilink
    English
    arrow-up
    1
    ·
    10 months ago

    Aquarium lease and care startup
    100% (1 out of 1) by cold calling and physical visits.
    Planning to build a 2th one same way, I hope referral and website will take off over time