I currently run an animal theme page instagram with about 350k followers. The issue is I make roughly £0 from it. So I’m thinking of starting an eco friendly clothing business selling “save the planet” type t shirts. And paying for advertising as well as promoting it on my instagram.
The challenges I’m having is
- how to sell internationally
- what sort of website to pay for in order to make this happen
- where I can get t shirts custom designed (I live in uk)
- do I keep inventory of the t shirts or stick to dropshipping
- anything else I need to do? I.e. legal documents I need to sign
Would love to hear a roadmap on how I can go about this and some advice in general!
Before you look into all the details, find out if your followers want to buy from you.
Make some mockups of shirts, then actively push them to your followers at a realistic price point ($40-50 for a tee).
You want to make it a real sale - don’t ask them if they would buy.
You will know within a day whether it’s doomed, or if you can turn it into a business.
Preselling/Premarketing your ideas to your Base is an Excellent idea.
Your business is an Experiement until fully proofed, and if your base of 350K is active, loyal, and vocal; you should have no problem creating a container to continue your Market Research.