Hey guys, I’ve been looking into starting a clothing brand and I’ve got all the basic stuff down like the concept and whatnot but I’ve been thinking alot about the market. And I want to sell items that people actually want and need.
What do you guys feel is needed within the fashion industry that is difficult to find as the title suggests?
Ethically and sustainably made but also cute stuff. Reformation is my fave clothing brand because of its values or like kitteny because they show plus size people in lingerie and bikinis, as well as being ethically made in a factory in India.