Hey guys, I’ve been looking into starting a clothing brand and I’ve got all the basic stuff down like the concept and whatnot but I’ve been thinking alot about the market. And I want to sell items that people actually want and need.
What do you guys feel is needed within the fashion industry that is difficult to find as the title suggests?
Ethically and sustainably made but also cute stuff. Reformation is my fave clothing brand because of its values or like kitteny because they show plus size people in lingerie and bikinis, as well as being ethically made in a factory in India.
I was just scraping the internet earlier today for 100% cotton bodysuits that suit my body shape. So many people now are shifting to slow fashion and building their capsule wardrobes, so I am surprised that there is no brand for what I am looking for yet. I was wondering, is 100% cotton for bodysuits not sustainable? Are natural fabrics just not suitable for bodysuits? I was thinking a cotton blend (maybe with elastane or something) would work too. I need my bodysuits!