I’m a wildlife photographer and I figured I’d ask some people who know about business.
My idea is to make my garage just like a typical art gallery. All artwork by me.
The advantage for me would be that I get to keep 100% of the profit. No dealing with middle men at all. I’m also very much so in the correct area to sell art.
The advantage to the customer is they get a private appointment. I was thinking of rolling out the red carpet and giving them a free non alcoholic drink just for showing up. VIP treatment. Some people like to meet the artist as well, they would get the opportunity because I’d be a one man band.
My issue is I don’t exactly know how people are going to find me or how to advertise something like this. I can’t think past the point of handing a business card to people who talk to me while I’m taking pictures. Seems like an impossible thing to get the word out locally.
Marketing is a very difficult thing for small business owners. Your gut is already telling you that.