This post welcomes and is dedicated to:
- Your business successes
- Small business anecdotes
- Lessons learned
- Unfortunate events
- Unofficial AMAs
- Links to outstanding educational materials (with explanations and/or an extract of the content)
In this post, share your small business experience, successes, failures, AMAs, and lessons learned. Week of December 9, 2019 /r/smallbusiness is one of a very few subs where people can ask questions about operating their small business. To let that happen the main sub is dedicated to answering questions about subscriber’s own small businesses.
Many people also want to talk about things which are not specific questions about their own business. We don’t want to disappoint those subscribers and provide this post as a place to share that content without overwhelming specific and often less popular simple questions.
This isn’t a license to spam the thread. Business promotion and free giveaways are welcome only in the Promote Your Business thread. Thinly-veiled website or video promoting posts will be removed as blogspam.
Discussion of this policy and the purpose of the sub is welcome at https://www.reddit.com/r/smallbusiness/comments/ana6hg/psa_welcome_to_rsmallbusiness_we_are_dedicated_to/
I applied for director of last week, but ABRS just texted me that I haven’t. Should I link the id with my acn or ABN ?
**Success creating a simpler software installer**
I wanted to streamline the process for our clients to do their own installations of software products that we resell. The product vendors’ installers require a number of manual steps I wanted to eliminate. Fewer steps mean our customers can do the installations on their own, saving time for them and us. We expect to have happier customers and fewer support calls.
Today I successfully used the free, open source program, Inno Setup, to create an installer - a single file our customers could download and run by themselves to install third-party software. To keep it from presenting annoying extra windows, I needed to use a code signing certificate.
Ours is not a big operation, so cost is important. I found GoGetSSL had the lowest pricing for an EV code signing certificate. They resell subscriptions to DigiCert, a major certificate company, at a discount, but they and others wanted $120 extra for a required USB device. I found a small reseller offering a Safenet device for $43.
The process for getting the code-signing software to work was *not* simple. After creating two online accounts, downloading multiple applications, configuring the software, reformatting the Safenet USB device, adding a strong password, and multiple modifications of an Inno Setup file, I finally got it working!
We now have a simpler installer that our customers can use themselves.
I launched my design agency about a year ago. I’m a product and brand designer with 10+ years of experience. And a couple of months I decide to switch my services to a productize service model. Check it out and let me know your thoughts.
Thank you so much in advance
I like the design! The nodes in the background are a neat touch.
In my browser, I can’t scroll left-right and clicking on the arrows feels weird (some arrows are hidden by the design, and there’s no consistency to how they appear).
Content-wise, I got a lot of my questions answered.
Hope that helps! :)
YOU VS YOUR BRAND
Your brand has alot to do with how you present yourself. That’s why it is crucial that you find something that you enjoy talking about because it will essentially be something you talk about as long as you are posting on the internet, in whatever way, video, podcasts, blog. So find that thing that resonates with you the most. Find that thing that you love so much and are passionate about and willing to learn more about day in and day out.
Once you find THAT thing, you will find yourself in a better position in the long run, 1 year, 5 years, 20 years down the road. That’s why you’ll be wanting to choose something that you personally can always talk about.
Now with brand, there is no definitive formula. Overtime, you start to become your brand.
Take for instance, Nike. The infamous “swoosh” is the logo that displays Nike, but it represents the brand that it stands for. It’s so interesting how these various companies throughout time have developed their brand that stands for something than just the logo itself.
McDonalds has the red and gold colorway with the golden arches
Ferrari has the prancing horse.
But then there are other companies like Disney that don’t have a logo necessarily. But they still represent a brand, whether you talk about the parks, the movies, the cruises.
So it doesn’t matter what you do as your brand… You just have to create your brand that represents you.
Be open, be honest, be authentic.
It’s the best way to show up, and it allows you to keep showing up long term. Most times, people who try to build their brand are not one of those things, and end up burning out, because they are not themselves essentially.
So allow yourself to create a brand that represents who you are and your values and your ideals. What is important to you, people will resonate with most. And that’s all it comes down to.YOU ARE EXACTLY WHERE YOU NEED TO BE
Everyone around you will always seem to grow and be ahead of you. And yes someone will always be ahead of you in the game. That’s just how it is. There is no getting around it.
HOWEVER, dont fret! You are doing great! You are at the level you need to be based on your experience. You can’t try to beat the level 100 boss when you’re at level 1. You will always lose, no matter what. Build up yourself, your skills, your qualities, your assets so that you can eventually beat that level 100 boss.
It will take work though. You’re gonna be working really hard for a really long time before you even begin to see a shred of that level.
So it’s that much more important to cultivate this one quality: contentment.
Contentment will allow you to find success and progress in everything you do, whether you fail a bunch of times or don’t win (Yes you heard me). You will always lose. But depending on how you view those fails, you can always win. Your wins can be lessons learned, skills acquired, and insight.
So keep failing, keep seeing how you can do bettter, and find the contentment within yourself that you are doing the right thing. You are fine just where you are. And you can keep winning as long as you put your mind in the right place.
Your wins are your wins. No one can dictate whether or not your winning or losing. Schools have dialed us in the mentality that you are winning or losing based on a grade system. However, itdoesn’t have to be that way. You can view anything and everything you do as wins. Big or small.
So go out and crush the game 🤙🏽 cant wait to see those wins