Hey everyone! I recently started a small betta hobby business. I import high quality betta fish from Thailand and sell them in the US. I’m able to ship country-wide, aside from Hawaii and Alaska. I’m trying to grow my business and try and get more customers. I’ve been advertising on Instagram and TikTok, and I’m gaining a decent following, but I’m trying to find other ways to get my name out there. I don’t have a whole lot of capital, I recently lost my job prior to starting my business. Any ideas or suggestions would really help!
You’re on the right track with Instagram and TikTok. Try sharing engaging content, like betta care tips or a peek into your import process. It’s all about storytelling and making your fish stars of the show.
Also, consider starting a blog on betta care and aquarium maintenance. This not only positions you as a niche expert but also helps with SEO. Forums and Facebook groups are goldmines for connecting with enthusiasts. Share your knowledge there, and you’ll build a community around your brand. For your socials, have you checked out Boost App Social? It’s a neat tool for spicing up your content.
Lastly, a referral program could be a nifty way to get your current customers to bring in friends. Just some thoughts, good luck with your finned friends!
Thank you so much for the response! All of these are awesome ideas and I’m going to start looking into them right now!