For starters, I would recommend starting by building authority. People typically buy when they’re convinced of the authority and trust worthiness of the seller. For this purpose, you need to add testimonials (in a soft selling way). Secondly, make your contact details as visible as possible. Right now, it’s sitting somewhere at the bottom of your page. That can easily be missed. If there’s an option to directly call or text (something which is easily visible), I’m sure users will reach out to clear their apprehensions. Thirdly, and this is a personal recommendation, try to sell also sell on something like an Amazon. This is a dead investment, but you’re doing it only to build credibility. Chances are that people may visit Amazon, but you can charge lesser on your website (as you naturally will) to get them to convert on the site itself. Fourthly, make your brand very socially visible. Handles to all platforms where you’re posting regularly is bible in today’s age. Again, for the purpose of credibility. Fifthly, see if you can get a google location to enroll for a google business profile. Again, for credibility. If they know there’s a physical place that they can ultimately go to in case of any problems, they’re more than sure to buy the product from you.