As title says I am trying to grasp how small businesses have obtained their website. I have recently started my own web development company offering websites as my main service at the moment.
Where did you look for websites, did you build it yourself? If not how much did you pay for your site and where did you get in contact with the company/person who made it?
Struggling to get customers currently so want more information to possibly lead me to better decisions. Thanks I’m advance.
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Either by asking someone they know who has a website or by googling.
People are usually going to google “website builder” or “website creator” a lot of the times, not knowing proper terms.
In my industry, just about everyone asks for a referral from someone they know.
I’m a web developer with an agency. I’m busier than ever. You need to learn sales and cold calling and how to find your own clients. I wrote how I find my clients and pitch my services here
https://codestitch.app/complete-guide-to-freelancing#finding-clients
That how I started. It’s been two years and I haven’t had to do sales at all because now I just get referrals work and people find my site. Impress enough people and they throw work at you. I got the attention of a cookie SEO people and I now white label my services and build their sites for their clients and just pay me my rates for them and bill the client. I did a clothing manufacture site And they liked it so much they send all their e-commerce clients to me who are setting up clothing brands, like influencers and celebrities. They come to them for the product and when they need a site to sell them on, they get sent to me.
When you make good work, provide good service, and it has good performance and results, it starts to snowball. I’m working on like 12 clients right now at the same time. They just keep coming. But I keep up. Others here tell you you’re 20 years too late. I say they’re 20 years behind. Page builders and cheap overseas work is so ubiquitous now a days but they make crap. Have crap service. And and very limiting and cookie cutter looking. There’s lots of pain points small businesses have using these services to make their sites for cheap and wonder why it’s not getting traction. It’s because it’s a bad site. Just because anyone can make a website now a days doesn’t mean everyone can make a GOOD one. It’s like watching people DIY their own home remodels. Sure you can do it, but it most often won’t be the same quality as a professional. I hand code my sites. That’s my unique selling point. I can make a custom product with no limitations. I know what google wants to see in a website and how websites rank and I have SEO people who know how to do it and they get access to them. They also do their ad campaigns. I offer more than just websites. I offer a full boutique service for every need they have. They’re tired of the cheap stuff. They want the good stuff now. Those are the clients I target. They value my work more because they learn that it’s not actually that easy and experience and expertise are worth every penny. The hard part is selling it. Do you know the difference between a good website and and website? When someone asks you what you do that’s better, what are you gonna say? What is your value proposition? What is your unique selling point and what do you bring to the table they can’t get for $50 overseas? That’s how you make it in this business. You need to identify problems and sell solutions to those problems. If you can’t identify what’s wrong with a website, how can you sell your site as a solution? There’s no value proposition. And you won’t make that sale.