If you think all great ideas are taken already.
You are just not paying attention enough.
Here’s how I got my painkiller Saas idea just by browsing online.
I found a viral post introducing people to HARO.
So did 11k other people.
But one comment underneath caught my eye.
“The only problem I find with them is that now they send me 4 emails per day every day, and I sincerely read like 1-2 per week.”
That’s a clear problem needing a solution.
So, I came up with an idea of using AI to solve this particular problem for this particular person.
I built it, validated it, launched it. Now I have 50+ signups and closing in on $100 MRR.
Don’t just scroll.
Pay attention. Listen. Keep note.
Address a pain point.
You might just find your next big idea.
I looked up the creative businesses in my area and found around 10 ranging from graphic designers to marketing agencies, which would seem like quite a saturated market. However just the baseline of how I would do things would be better than 7 of them already leaving only 3 true competitors to innovate against. So yeah doing something that exists and simply doing it better is already viable in itself.