Hey everyone,
I started planning to start my design subscription business 4-5 months ago. The preparation and launching took me almost 3 months.
What methods I tried
Then I started digging to acquire clients. I tried posting on Linkedin, X, Facebook Page, Reddit, Indie Hackers, Hackernews and some other platforms.
I am also trying FB boosting, Dribbble boosting, and X ads. I tried cold emailing too, but this needs another level of expertise, I think in the future I might hire people to do cold emailing.
Wait I forgot to share my website, here it is 👉 Pentaclay
What methods I might try next
I’ll try influencer marketing, shoutouts, and paid featured on various websites in the near future. Maybe after getting 2 more clients. This will help me gain some cash to run these.
How I got my first client
Two months ago a prospect messaged me on LinkedIn. I convinced him to jump into a call, I hadn’t released my design subscription website yet.
After two months of back-and-forth communication, and cold follow-ups, finally he subscribed for a 15-day trial subscription for $1090. That’s a clear win for me.
I know taking this long to land a client won’t be feasible for this business, but for starting or for may be first 5 clients I need to dig this way.
Let me know your thoughts 👇 Thanks.
Does this mean all information on the site itself are lies? 67 brands, most popular plans, previous work…?
No, why that should be lies?
I’ve been designing for 11 years now. I’ve shared my projects in the portfolio.
I shared the accumulated clients that I’ve been working with. And only shared the numbers that I worked with bigger projects.
Yes for subscription-based I might get the first client, but for a whole 11+ years of experiences, I worked with hundreds of clients and projects.
Maybe I need to rework the wording here. Good catch.