I’ve spent a decade alternating between roles as a Fractional CTO and Fractional Creative Director.
In my experience, many founders, (both technical and non-technical) often struggle with creative direction.
Sometimes being “overly creative” with ideas and/or unable to effectively communicate their vision. This is usually shiny object syndrome we all suffer from.
Question for founders: Do you find creativity and communication as challenging as technical aspects in product development?
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Are you equating “creativity” with "technical?
I have never dealt with an entrepreneur who was less creative than your average NPC. People who aren’t creative don’t create new things, they scroll through applications trying to decide which predefined path presents them the lowest risk in life.