I started reselling vintage with the idea of not wanting to rip people off like “those shops” I sold the gimmick well. I used IG as my tool to market. Had some success, 2 years later I signed my first 6 month lease that started with just a passion for clothes and fashion. Through this I learned how to use social media to my advantage. Use your resources, be different. Find what people are complaining about, become that person people wanna be with