I am software developer, with years of experience. Over the years I have started multiple projects but I have always been afraid to release the apps for fear of failure and also considering the fact that I don’t know anything outside development.
Last year I made myself a promise to release one app, so I got to work and so far so good.
I have lost hope along the way and regained it , I have push through all negative thoughts and pushed this app further than any. I have progressed as far as running beta testing with external users ( all with positive comments )and fixed all bugs.
Now I am back to the same fear again and at the top of my fear list are:
- What if people don’t like it ?
- If is fails and I lose all the money I have invested in it
- How do I market it
- I don’t know much about running a business where do I begin with the launch and running this
- I am so introvert I don’t even have friends to test the app , I had to pay external testers.
Any direction, suggestion or helpful answers on how to go about this would be most appreciated.
I have launched about 7 different apps/swaas this year and I will give you this advice as someone who has had 6 failures and one that makes MRR
1). Do your research. I was building stuff i liked, but didnt have market fit. find top apps/services, find their weak points and and fix them in your own app.
Do not wait. you dont need dark mode, you dont need a flashy landing page. once it works, people will use it, and give you feedback for the features they want. 99% of ppl dont use dark mode and dont care about animations
marketing. this is where i failed with so many projects. I build for weeks and then give up on marketing after a few days. after you build get prepared to market like a mad man. you need to put your ego aside and go overboard on pushing your project.
Feedback loop. get feedback, not testimonials, thats marketing, get brutal feedback from strangers that makes your product better and smash those updates as fast as you can. then use that customers feedback as a testimonial
Good luck… make that launch that app, make that money
Haha I started building with dark mode and kinda regret it, now im stuck doing it all the way and need light mode too