Hi everyone, I’ve finished my landing page for my Design as a Service product for SaaS companies. I’d really like some feedback so here’s the link: https://www.tajen.studio/. This is the first iteration of the page and I really tried not to overcomplicate things as I have a terrible habit of being too much of a perfectionist. So I always try to think of the quote: "Perfectionism is procrastination masquerading as quality control.”

I’d like to know:

  • If my value proposition is clear
  • If you’re a SaaS company, is this a service you might consider? If not, could you elaborate on why not?
  • general comments on what you like and don’t like about the page

If you’re familiar with DesignJoy, then you’ve seen this model before. I’ve done a few things differently such as niching down (SaaS companies), only taking a set number of clients at a time, and actually doing some meetings (I like getting to know the clients, it seems more personal!).

Thank you for reading this and for your time if you do provide feedback!

  • sausageroll5000@alien.topOPBEnglish
    1·
    11 months ago

    Hey, thanks for your feedback! I’ll try to make it more personal so that potential clients know who they are working with, after all, they would be trusting me with a big part of their business.

    So how it works is that you pay a monthly fee (you’re not tied into a contract, so you can cancel or pause it anytime), and you can get as many designs as you can fit in that month and cancel/pause if you have no more work or continue if there is more ongoing design work.

    As with the freelancer/Upwork, you have to actually go and find this freelancer to do the design for $250. So that means posting a job, going through the proposals, and if you’re lucky, the freelancer is available straight away. The project is fixed price so the designer will likely have a set amount of revision rounds they are willing to do. What happens if, after those revisions, you’re not happy with the results? What if the project scope changes? You’re then left either increasing the price of the project to accommodate these or finding a new freelancer who might be able to do the job properly. In this situation, your time and money were wasted. Another situation is, say in a few weeks, you have more design work needed, and you go back to the same freelancer, they can come back to you saying they are unavailable. A design subscription offers reliability so that, when you have more work, you can resume your subscription and get work done straight away.

    I’m unsure what you mean by a consultant designer (is this a full-time designer?), so I’ll answer this once I get more clarification.

    With the Figma and Calendly links, I wanted to this site out as soon as possible, so although these are not ideal, they do the job and have saved me time instead of creating separate case study pages (which are coming) and integrating appointment booking functionality within the site.

    This is getting super long now, but thank you for your feedback again and I’ll consider it all carefully! :)

    • otakudayo@alien.topBEnglish
      1·
      11 months ago

      I’m not actually asking those questions, those are just the thoughts I had. If you feel like any of what I said is irrelevant, well, you know your business model and market better than me.

      A consultant designer is like a consultant developer. An external resource you hire who bills for the hours spent. So if you’re charging £2k monthly, and according to you a designer in your market is £45 per hour, that means I could get ~40 hours of design work for the same cost.