I see a lot of brick-and-mortar businesses around me that don’t bother with a website, and if they have one it’s usually ancient. It seems like most of their activity is on social media, mainly Facebook.
Do you need a website or will a Facebook page suffice?
Having a Facebook page is no doubt beneficial, but having a website offers a dedicated space to present comprehensive information, showcases your brand distinctively, improves search engine visibility, and establishes credibility. It provides control, analytics, and personalized customer experience, which is essential for building a robust online presence and expanding beyond social media.
IMHO, a website is essential if you want to grow your business and work on your own brand and customization.