This is mostly a comment on the website. The design of your app and site look quite cool and professional. Though, I am not seeing what the benefit, emotionally or logically, is supposed to be.

I can already share my story and connect with the world on Reddit, IG, TikTok, LinkedIn, YouTube, Facebook, HelloTalk, Lemon8, and more others than I can name off the top of my head. It’s unclear to me what your app offers that I can’t / won’t get from the other social apps.

I’m sure there are some unique benefits you have, so I would consider going into more detail. Maybe try contrasting yourself from the other social apps, or using “us vs. them” to illustrate the differences and your value proposition through story. Don’t worry about your text copy getting too long. Being long isn’t necessarily bad, being verbose and boring is. Tell us more about what you’ve got!

Social apps are one of most competitive now IMO, so you probably have your work cut out for you.

Relatedly, I know that Nikita Bier talks quite a bit about his principles for scaling social apps quickly on Twitter. Many of his apps, he just grew quickly and exited quickly. Though, most people can’t say they’ve done either, so I’d say his ideas on the matter hold weight.

Politely disagree.

“Luxury” may be a strong word to describe such products, but “Premium” to “Ultra Premium” may be more apt labels.

There is a market for Premium software. That is, software well-made (as in darn near perfectly), best in class, and targeted at or near the top of the relevant market. Superhuman being a great example.

I agree that Rize is no where near luxury or even premium. haha. I believe lux to premium software would be charging bare minimum $50 / month, but probably something more like $100 to thousands per month. Though, also agreeing with you, the value won’t be in the software on it’s own, but in other benefits that are packaged within the product, both physical and non-physical. Non-physically, lux and premium products are typically packed with meaning, implicitly create social stratification, and relative incomparability to other products on the market.

All this can be made possible with software, though in this instance, the software is the facilitator or the means, but not the end of the story.

“The arena” has been turned into a meme because of Chamath P and other VCs that kind of denigrated it, but I do quite like the quote…

You’re in the arena with a sword in your hand. They’re in the stands with a biscuit in theirs.

You tried. I’m sure you worked hard (well, I presume you did). You can take solace in the fact that you at least had the guts to try and stick with it for as long as you did. Entrepreneurship is a series of daily battles. Most people never even try or quit after the first few failures in battle.