Your mind seeks comfort. Doing something new like putting yourself out there is going out of your comfort zone and your mind(fearing for your survival) will try to conjure up ways to stop you from proceeding.
It’s totally normal. It’s why most people don’t dare to try. Just replace it being “scary” with being “exciting” and remember it’s a lot better to say “oh well” than “what if” and also remember you’ll only ever be criticized by people doing less than you, and never by people doing more than you.
I read it somewhere a while back can’t remember where but it definitely helped me understand the whole “solve a problem” mantra.
Every business solves a problem but there are different degrees of problems so it’s great that anybody can do entrepreneurship and tackle the problems they are best suited for/inclined towards/knowledgeable about.
Wasted years not starting because I was looking for a painful problem to solve. Now focused on vitamins and candy as it’s a better fit for me.
There are 3 types of products-
Painkillers: an immediate solution to a pressing problem.
Vitamins: not solving a pressing problem but something that can enhance your overall quality of life.
Candy: something that doesn’t solve a pressing problem, or enhance your overall quality of life, but is still enjoyable nonetheless.
The fastest line to success would be to sell a painkiller. But there are also vitamins and candy that always have a place in the market.
I think the most successful people that made it sacrificed more than the average person is willing to.
For example, after he graduated college, Mark Cuban rented a house that he shared with like 20 other young dudes and only had a towel to sleep on.
His whole life revolved around software sales. He even drove his then girlfriend away and chose working on his business rather than making more time for her. Right or wrong he chose to make those kinds of sacrifices.
I don’t think hustle culture should be shunned or blamed for anything. Because for most people it’s not even in their control.
They are pulled towards their goals similar to a kid who plays video games all day.
Both are spending a disproportionate amount of time and energy on something not because they have a gun to their head but because they are enjoying every moment of the game they are playing.
The most successful get there through sheer obsession. The problem is finding something that motivates you deep enough to give up the average employee life(nothing wrong with that, it’s just not for everybody).
That could be becoming super rich like whoever. That could be buying a sports team like Gary Vee, or amassing the most followers on YouTube like Mr. Beast, or putting humans on Mars like Elon.
They don’t hustle like maniacs because it’s cool and hip. It’s how they’re wired, it’s all they want to do, and because the vision/goal is that big it will require every ounce of themselves to make it real.
But they aren’t complaining about it because they love the process and signed up for it gladly.
Win lose or draw more output brings more experience and knowledge and maybe more reward but the true reward is in knowing what you want out of life, why you want it, and knowing yourself enough to determine if you’re willing to make the sacrifices needed to achieve your goals.
Great input thanks. Yes I’m also finding it to be a lot of investment (time) to get off the ground. Thinking of starting with just one initial activity. Going to start hitting up some local bars this weekend and get interested people to a landing page/IG for now.