If you need help with your site or have questions on how to get clients organically, let me know. You can definately get clients from Google. You may just need a skilled hand to do so.

Zen Business

I would try to steer away from them and start owning your property in a transparent manner. This will save you a lot of money in the long run. I’ll send you a message tomorrow if you want to continue the conversation.

You have a very specific niche and your conversion rates should be higher. Especially, at a premium price. The automated notification service is good for all form fill leads. However, answer as many live leads as you can. I don’t like live calls going to an automated service. The drop off could be significant. Google Ads management fees are usually around 20%. That would infer you’re paying around $1000 for your SEO, the lead connector and that one landing page every month. Ask them to break down those fees and see where your money is going. I wouldn’t recommend “renting” the landing page indefinitely. That’s where your wasting money. How much organic traffic do you get each month? Do you own your main site?

I prefer not to use lead connector apps and automated answering services. However, this also depends on your industry. Typically, you are losing conversions through all of this.

13.64%

How much of the $1200 a month is going towards the landing pages or are you “renting” the landing pages indefinitely? How many landing pages? That’s a big variable in all of this. A 13.64% conversion rate is ok. However, conversion rates can differ by industry. The scope of your SEO and website matters too. Off the top of my head, $1200 seems high for only spending around $900 in Google Ads. That would imply that you’re spending around $700 on SEO and landing pages a month.

Is everything being tracked? What’s your conversion rate and cost per conversion? Everything should be tracked with paid ads. You should know exactly where your conversions are coming from and that would make this decision a bit easier. $1200 a month seems a bit high. However, you should’ve paid for the landing pages outright. The price is subjective based on the details of the campaign. Let me know if you have questions.

How is your organic presence on Google for the services and products you sell? Is your website optimized? I think this is the basic first step. People looking for coffee today need to find you. If you have questions, let me know.