My guess he is just lying and going to try to do what you do, himself and make him look good.

I could be wrong but his entire job is showing that he can make the company money. What better way to do that than take your ideas that already worked and try to do them himself and take all the credit.

He’s just telling you something that makes this easy for him.

I could be wrong, but after years and years in business, this is what I expect and see.

Sure, if you’re visiting Dunfort in 1849.

You had too much snark and the snark cannon hoisted you by your own petard lol

I get what the OP is saying, the news is telling us Chat GPT is replacing all humans right now when in reality, it sucks as a tool to create content without a human reviewing and editing. It’s not what the news is making it out to be.

As an assistant to a human, it is life changing and extremely useful. It’s the most useful thing since google came around as a search engine. It’s almost like the next level of search, you tell it what you want and it creates it from its huge knowledge instead of you searching and trying to build the answer yourself.

Etsy isn’t really this subs expertise, it’s more of an e-commerce shop vs your own small business, but who am I to judge.

Anyway, stickers are cheap and a low barrier to entry, so there will be a lot of competition. Any business with low cost entry is almost always going to end badly.

I’m sure you already know this, but a large amount of clothing stores and boutiques are owned by rich people (particularly, their kids or wives) and they do it so they can have something fun to spend their time on and say they own a boutique, as it sounds cool and impressive.

So you’re already competing with people who don’t have to make any profit.

So, what do you do? I know a few owners and they have had success through

1. Being really good at thrifting and spending their time taking trips across the country and loading up on thrift finds and their good fashion sense.

2. A boutique does a lot of selling online through all the various online platforms for resale.

3. Store operates as a quasi event space that can be rented out.

4. Focus on weddings and sell other clothes as the lesser focus (particularly, for men, as there less ‘good’ options for men out there and many many options for women). Men and their partners care about looking good for their wedding. There is a market to be tapped.

Most of my experience is around thrift and boutique, I’m not sure what your space is. It’s a really tough market.