I’d want to know if I executed his entire playbook, including poaching his key big hires at every stage, would it ruin him … The dilution of key employees alone could really kill momentum. People like to think they’re replaceable but lose a few key people at a few key times and watch things crumble. On the other hand, Amazon itself feels almost inevitable, like if it wasn’t bezos/Amazon the market forces would have spoke something similar into being regardless

A fun/creepy part is imagining bezos’s moment of awareness that I have the time machine, then him coming for me and doing who knows what with it lol.