First of all, this looks like a really cool passion project. I’m sure you learned a lot while making it and you had fun developing it.

If it doesn’t make money it’s just a hobby. You are posting about this hobby project in the Entrepreneur sub so I assume you aspire to become a professional someday.

Since you rather abandon your project than make it profitable I would suggest selling the entire website and source code on a site like Flippa.com. Someone might like what they see and find a business model for it.

If you want to keep your site however you’ll need to lower costs if possible and increase earnings most importantly.

Think about what your site offers to people, how it brings them value and how you can make money out of it. There have to be possibilities.

You have to build a system while you’re awake in order to make money while you sleep.

The Millionaire Fastlane by MJ DeMarco, $100 Million Offers by Alex Hormozi and Anything You Want by Derek Sivers.

These three books focus on a product and system, sales and advertising and business philosophy respectively.

Read The Millionaire Fastlane before you start your business and find your product or service!

Use $100M Offers to advertise and get the pricing and offer right.

Reread Anything You Want every year to make sure you know why you do what you do.

The Millionaire Fastlane is a life changing book! Unscripted is also good indeed, more about life than business.