I would recommend to do a standard 5-10% friends and family discount and let them know that this is the max you can do at the moment. I think that true friends should support your business even more and add a tip to the total amount instead of asking for a discount. But of course it depends on the price and financial situation. If that kind of conversation occurs where they ask why you not giving them the bigger discount just explain the situation that your time is valuable and you still need to earn from this.
I would recommend to do a standard 5-10% friends and family discount and let them know that this is the max you can do at the moment. I think that true friends should support your business even more and add a tip to the total amount instead of asking for a discount. But of course it depends on the price and financial situation. If that kind of conversation occurs where they ask why you not giving them the bigger discount just explain the situation that your time is valuable and you still need to earn from this.