How much is a small business that has a yearly profit of about $400k worth?
This is an agency that provides services in CA.
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2-4x profit if it’s been a stable profit based on at least 3 years.
What services? Is the domain really scalable further from what it is as of now? Will profits go up linearly or exponentially if you grow? What risks? Can competition eat your business?
Do a SWOT analysis to understand first along with its business model and forecasts. That should help you visualise the company better in terms of its value.