Website wise - the spaghetti on phone looks fake. When you have a good user base, I’d get real pictures from the users and showcase that on the website. UGC makes the product a lot more authentic.

I have tried using Ai to look at the groceries I have and build me a recipe. I don’t follow recipe step by step but it’s always a good starting point. You need a few preset prompts that will suggest recipes based on dietary needs , nutritional needs, age (toddler food), health requirements (diabetic) etc. That could be in the users profile. Now with the prompts you have to have disclaimer that this isn’t advice and suggest to go to professionals. But it does make guidance free. Social media challenge - use the app to build recipe and showcase your version for it. That might be fun and engaging.

This might be a feature request - What if you use code to analyze what your shopping basket should look like based on the recipes the user can upload.

I might have recipes from my nutritionist, from an influencer, reviewed from site etc and I would meal plan my week of cooking. Grab recipe function is great. That’s first step but I’d expand it even further. How do I make sure I have exact quantity of food. How do I reduce waste? How to get exact servings? Find a way to track this and you have an estimate $$ savings per household each month/year using this app.

Meal planning - expand the meal planning to include macros etc.

Your pricing modal doesn’t make sense. The only difference between free and paid modal is that you can generate unlimited recipes. You need more to push a user to a paid modal! I’d add some of the newer functionalities coming up in a paid modal experience.

I have more ideas, this was just out of a Quick Look. Happy to discuss further! DM me!

This is very exciting :)