I’m a creative director running a sole proprietorship. I registered my business name as a DBA in Texas while I lived there to get an EIN so I could hire freelance designers when needed. That was a few years ago.
Now I’m wondering, is my business name protected if a creative agency decides to use my business name? I know having it as an LLC would protect it within my industry. Are there other options, or does my texas DBA suffice?
Trademark/service mark if it’s unique. If it has your name in it or something like that, you probably won’t be able to trademark it.