as a new business started 2 months ago I’m looking to now start advertising on google and Instagram.
Do you have any recommendations on budget how much I should be spending as a new business and recommendations on google ads as its a bit of minefield and what I’ve tested out so far (please don’t laugh at amount haha £100 total and around £80 on instagram) that has generated no sales at all just wasteful clicks. This makes me very hesitant on spending money on advertising but I feel like its what I need to do to progress.
I’ve had:
23 sales
£1,120 worth of product sold
2,187 website visits.
I only sell in the UK at the moment and I sell collectable trading cards and a few board games.
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SEO is huge for any new startup. I use riseo.ai and they’re amazing
SEO and content marketing are solid ways to get consistent traffic for a very low cost per visit. One of my clients (a large e-commerce firm) averages $0.006 per organic visit with their blog and an average of 500k organic blog visits per month. This obviously took years to build up but it just continues to grow and deliver year over year.