Been seeing a lot of posts and stuff online about people teaching themselves how to code and recommending others to learn coding. For business purposes, is it worth it to learn to code from scratch? Or is it better to just use established tools or services? In the context of someone who is interested in starting an online business but having no interest in breaking into the webdev industry.

The reason I ask is because I have my degree and masters in a vastly different field and probably won’t get remotely close in skills to someone who studied software engineering in university learning on my own, so I am not sure if learning to code is pointless or not, as it seems like ultimately I might need to get professional assistance.