Is being offered 23% of a company an insult as a partner in a start up? I am responsible for building and designing the entire web app, coding the Frontend, backend, and digitizing all requirements for our proof of concept. My partner found me on LinkedIn. Its his idea, he will be running business functions, marketing, client onboarding, and he has a few real clients to do a trial run with. We’ve been working together for two months in a trial period and now we want to write up contract. How do I value myself?! ……This is my first start up !
No. A founder with the idea deserves more. He found you and could contract with anybody to build. It sounds like you’re more than just “coding” and so being offered equity is great. As a start up, $ are limited and so I would also make sure that cash income is proportional when the time comes. Just as you’re being held to a project plan to build the tech, he/she needs to be held to a project plan to build the business.