My dad has a franchise of 5 months that is already starting to fail. He has 250k+ put into it, and thats with a shared business partner (500k+ total.) It is located in a great plaza of food and grocery, BUT there is another boba shop 2 minutes from it. I dont know why they chose to build one so close to it. By the end of the second month things started to go downhill and getting worse and worse, only making average of $100-170 dollars a day with $135 dollars needed to pay workers hours for that day. Is there really any way to save this business? Sell the business? Bankrupcy? Any advice helpful
Get dad on instagram if he has any charisma and get customers by promoting the store. If he doesnt then get an insta anyway and smash out the stories and reels
Yeah agree. OP could find local foodies on Instagram and tik tok who like to try new things. I even think someone who is doing it as a hobby is maybe even better to work with than someone with a big following.
Invite them to drop in to film their content and offer them free drinks for their content day.