everyone says to build a good business you have to find customers pain points and solve that, i agree but when i look at brands like coca cola, products like games, movies, all these dropshipping stores, expensive brands who outsource manufacturing and use the word luxury to price it way higher than market value of that product and still people buy it, what are they solving?
There’s also something to be said for having enough startup cash to be able to shut down or outlast everyone else selling painkillers, vitamins and candy. Or going to the painkiller tree in someone else’s backyard and chopping it down.