Started out that way for the first 3 years but it became too much for me to handle once the business really scaled. Now I have 2 people to pick and pack orders (both part time), a freelance bookkeeper and a marketing agency (Although I’m bringing this back in house so will be doing all the marketing myself for a while).

I still do most things myself…

Order inventory, most web dev stuff, upload new products, create blog posts, email marketing, all social media, some customer service etc.