I developed an MVP for my product a platform that connects Consultants with MBA grad students who need to practice to preparing their case interviews.
I spent 2 weeks reaching my target audience and talking with them about the product, a lot of them seemed interested but when I send the platform link with an onboarding video, and I explain to them how that works, what they have to do, etc nothing happened they stop responding to me I don’t know why.
That maybe a lack of trust on the product idk but that is very frustrating to see your audience message you about their interest on product and then stop reply.
I don’t know what I need to do right now, continue on that path or I should pivot?
Have you stressed over prepping for a case interview? Even better, were you in management consulting, IB, or PE who helped with recruiting? The best way to know what people want is to solve a problem for yourself (directly or indirectly).