Hi guys,
I was just wondering if you were someone who had little to no grounding in tech as a founder of a tech (mobile app) company. Would you direct your efforts into CS/learning how to program or would you develop your business acumen / softer skills, potentially considering an MBA in marketing? I have no intention of writing the program but hope to find a tech confounder who would or at least be able to liaise with a dev team.
TIA
I don’t think you can just “marketing” your way into becoming a tech CEO, hoping to hire a technical co-founder along the way. While you can certainly be non-technicaly, you have to be able to market and sell to technical customers and tech-savvy investors and employees. To even develop a pilot or prototype and sell it, even provisionally, to an institutional customer, you have to be able to explain what your product is and does, how it’s differentiated from the competition, how it integrates into their current technology stack, and much more. You’ll also have to make a lot of decisions, including legal and technical ones, about data retention, compliance, and a million other things. You really stand no chance at doing this without a thorough grounding in the industry.
My best advice would be to either work for someone who will mentor you, or try to get involved with an already-going team that has a product and some tech but needs business leadership.