Hello all! I’m currently developing my first digital MVP and I am stuck on one bit. The product is currently aimed at people outside of the country that I reside in and I am uncertain which platforms/spaces to use to spread the word without coming off as a scam/spam. Could anyone please share their experience with this? How and where did you receive your product market fit validation? TIA.
Too much to type but I’ll give you a quick summary
Running ads will increase your CAC and give you specific feedback for your startup. For example if you get a lot of clicks but zero conversion, you couldn’t hit a click farm or wrong ICP.
I don’t recommend ads unless you have a lot of money to spend. You can leverage ads for market research on your product, because you’ll be able to quickly test iterations. Again I don’t recommend because you’re not talking to your end user.
B2C products should be sold in B2C distribution platforms like TikTok and instagram
B2B products can be sold on Reddit, Twitter and LinkedIn
There’s many methods to selling your product, whether it’s social selling or community building or building in public. Those are all great and I personally like to sell via those channels for startups.