Things like:
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How the business model will work
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How to enter the market
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Who are the competitors • What mistakes are they making • Where are they succeeding
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Identifying patterns in user behaviour
The aim is to grasp a good understanding of how to maximise chances of success
That’s absolutely the stage I’m at 😄
Appreciate the detailed response too man.
The points I mentioned, I’ve took inspiration from an entrepreneur Sam Paar who outlined his research strategy for new businesses.
So identifying patterns is just trying to understand customer behaviour. What do they buy, why do they buy it, what challenges they have, are there certain categories increasing in popularity…
Happy to help.
Yeah, the “jobs to be done” framework will help with some of that. Just find potential customers and ask them that. Later, you’ll create an ideal customer profile (ICP) and have to re-ask, but at first you can just find anyone who might use it and ask them these questions.