Hello friends! I find myself in a very similar position. I’m developing a B2B SaaS without any programming knowledge. I can share my experience and what I’ve learned so far. I hope it helps.

I had an idea in my head but knew absolutely nothing about programming. A friend introduced me to a programmer, I shared my idea, he provided a budget, I accepted, and we started working as a team. We had meetings every 2 or 3 days, constantly adjusting everything because I had a clear idea in my head. After months of work, I encountered a huge problem. The implementation was very complex and impractical, hindering the sales process. This happened because the programming language used was very outdated, Visual FoxPro for those familiar with it. Since I knew nothing, I didn’t consider the language used to program the software, relying on the programmer.

Now, I’m starting to assemble a small team to redo the software as a web application.

What did I learn?:

Seek PROFESSIONAL advice before starting.

If you have resources, you can look for a technology consulting firm to help with this. If not, you can post here or in programming groups on Facebook, Reddit, or discussion forums. Post in various places and consider multiple options. There are many people willing to help, and believe me, thorough research will save you time, money, and headaches. You can also hire a programmer through freelancing platforms like Upwork for a one-hour video call to clarify all your doubts; this costs no more than $35.

Once you have a clearer vision, you have different options:

Assemble a team of freelancers to develop the project and pay for their work.

Find a co-founder and give them a share of your project. Often, it’s a 50-50 split.

Hire an employee with a minimum salary and a small percentage of the company.

This is what I’ve learned on my small journey, and I hope it’s very useful to you.

Best of luck!